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Leslie Lawton Connected Communications

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Portfolio

Here’s some work I’ve done or been involved with. Some recent, some
all-time favorites. With many examples of writing and conceptual
work, both for the web and print.
  • All
  • Advertising
  • Blog Post
  • Copy/Concept
  • Email Campaign
  • Long Form
  • Promotion
  • Web

09.12.22

Eco-Terric Website Design

Eco-Terric Website Design

Healthy begins at home, on furniture that’s not going to do you in.

09.08.22

Eco-Terric Email Campaigns

Eco-Terric Email Campaigns

Thanks to email, sales are through the roof.

03.09.17

Dear North – Blogs & Promos

Dear North – Blogs & Promos

This Alaska-based company has stories to tell.

03.07.17

Dear North

Dear North

An Alaska Native Corporation makes wild salmon taste like heaven.

10.04.15

Monica Campbell

Monica Campbell

A therapist creates a comfort zone for troubled teens and families.

07.10.15

Reinventure Capital

Reinventure Capital

The future of everything.

07.10.15

Donovan House

Donovan House

A new Kimpton hotel gets a voice-over.

07.10.15

Kimpton Corporate Site

Kimpton Corporate Site

Creating and maintaining an iconic brand.

07.10.15

Quicken

Quicken

Consumer advertising that does a number on the competition.

07.10.15

Industrial Light & Magic

Industrial Light & Magic

Magical thinking.

07.10.15

Artbeats

Artbeats

A royalty-free film company takes its show on the road.

07.10.15

Caron Perfumes

Caron Perfumes

The essence of word play.

07.10.15

American President Lines

American President Lines

Romancing leadership and logistics.

07.10.15

Sunshine Snacks

Sunshine Snacks

A sweet-talking trade ad.

07.10.15

Figaro

Figaro

A tuna company puts you inside your cat’s head.

09.27.99 Leave a Comment

Links to long form writing

Links to long form writing

Brokat Technologies White Paper Brokat-FinFrame Exec. Briefing Schneider Electric Blog… Read more »

PARTIAL CLIENT LIST

Education

Addison Wesley

CHELA (student loan financing)

Hastings College of the Law

Retail/Fashion

Caron Perfumes

Foodsaver (vacuum packaging)

Round The Clock

Roxanne (swimsuits)

Sola Optical

Susan Griffin (women’s clothing)

Hospitality

Hilton Hotels

Kimpton Hotel & Restaurant Group

Financial/Other Services

Bank of California

Financial Engines

Intuit (Quicken/Quickbooks)

McGuire Real Estate

O.N.E. – Color Reproduction

Reinventure Capital

Union Bank of California

Visa

Wells Fargo Bank

Non-Profit

Women’s Initiative

Social Venture Network

Food/Health

California Milk Advisory Board

Castle & Cook

Clear Springs (trout)

Dole Foods

King Oscar USA (sardines)

Laura Scudder’s

McKesson Corporation

Santa Rosa Memorial Hospital

Shaklee Corporation

Web MD (formerly Healtheon)

Transportation

American President Lines

Technology/Internet/Telecom

Advanced Micro Devices

Audiobase.com

BigBow.com (gift-giving site)

Broderbund Software

Compaq

Grace Sierra

Hewlett Packard

Intel

Pacific Bell

Schneider Electric

Sprint

Sun Microsystems

testimonial-nealNeal Cavanaugh, Senior Creative, Google

“If you need a copywriter, you won’t find a better one. Why? Because Leslie’s copywriting chops are only part of the story. She’s really a business strategist. She becomes your partner. That way anything she creates comes from a place of understanding and sharing your business goals. She’ll write elegant copy. Hitting-you-over-the-head copy. Copy that authentically lifts a brand to new heights.

Whatever is the best tone to make the needle move for your business situation is what Leslie does. And her experience helps her move easily from e-commerce to this whole e-life we’re living. Blogs. Content marketing strategy. SEO optimization. It’s writing that never loses sight of its purpose. First to present a unique and engaging voice. And first to drive traffic and close sales. Yeah, they’re both firsts. My point exactly.”

“Neal is literally the best writer I’ve ever known. Also, he’s so wildly funny, he should be famous. He can do anything. A compliment from him means the world to me.” - Leslie

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