This is the first in a series of interviews with people who are transforming the way business is done. This interview is with John Montgomery, talking about how – and why – the B Corp was created. John Montgomery is among the best corporate lawyers in the country. He was one of the chief architects… Read More
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Sure. Hard Work Will Bring You Success. Just Don’t Work So HARD.
Let’s say you’re starting a company. You know you have a world-changing idea. You’re working hard – like 90 hour weeks – to breathe success into it. Isn’t that what you’re supposed to do? Well, not really. If you read this article in the New York Times you’ll get a tough-talking look at the drudge… Read More
The #1 Thing that Sucks the Creative Juices Right Out of Digital Communicators.
Ahhh, the P word. It’s the enemy of creativity. I suffer from this deadening, gut-wrenching, anxiety-inducing condition myself. And I know I’m not alone. Perfectionism should be banned from the creative process, especially if you’re writing and producing content. It’s more important to write and produce MORE quality content than to hit absolute perfection every time… Read More
I have a separation agreement with my iPhone. Don’t you?
It’s 7 pm and time to say bye bye. My iPhone stays on my desk, and I walk away. It isn’t easy. I want to take pictures, check my emails, look stuff up. Maybe I should have a restraining order. It’s so tempting to have the little darling in my hand, purse, pocket all night…. Read More
Are you a force for good? May the force be with you.
It’s official. The elephant is in the room we call the Oval Office. The political ground is shaking under our feet, as many countries shift to the far right. And the earth is now a more dangerous place. Ugly rhetoric dominates issues relating to gender, immigration and religious freedom, with draconian legislation in its wake…. Read More
Why You Need To Raise Your Voice.
Take a look at your company’s website. Does it whisper when it needs to speak up? Does it have all the flair of a business letter? Does it talk too much? Why are there even any words on your site? Nobody reads anymore, right? That’s not true, and I’ll tell you why. People don’t… Read More
3 Ways To Make Your Website Take Off.
It doesn’t matter whether you’re a small service business or a grand old retailer, your website is a digital presence that carries your messages, your voice, and your vision out into the unknown. It’s your home base. The place where people come to explore, decide and buy. Desktop, mobile, wearable and whatever comes next. Your… Read More
Welcome To My World.
I’ll make you a promise. This site and blog will be a constant source of current and critical information, or I’ll eat my iPhone. It’ll be a fun read, too. I’ve been soaking up ideas and experiences for years, and I have tales to tell. You won’t see “20 Tips For Maximizing Your SEO” coming… Read More
Neal Cavanaugh, Senior Creative, Google