Copywriting For An Art Therapist
Purpose: This was a simple and satisfying project with a client who serves her community as a frontline therapist. She works with troubled teens and their families and wanted to have a specific voice for the site, both reassuring and easy to understand. The goals for the site were straightforward. To communicate her capabilities and to encourage site visitors to use the scheduling signup page. Since she is an art therapist, it also serves as a showcase for her specialty.
Outcome: The client had appointment signups on the first day after launch. She continues to fill her schedule with qualified clients to this day.